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  4. Marketing Manager / OCT / 循環器関連製品

投稿日:2023/12/25

(社名非公開)

Marketing Manager / OCT / 循環器関連製品

ポジション情報

職種 プロダクトマネジメント
雇用形態 正社員(期間の定め無し)
勤務地 東京都
給与 1000万円~1600万円
給与(詳細) 前職・経験などを元に決定
職務内容 OCT (Optical Coherence Tomography) Marketing Manager who is able to-
○ Plan and execute marketing, branding, and promotional activities including market analysis, strategy development, new product launches, etc. for diagnostic and Imaging product group(s) by collaborating internal and external key stakeholders.
○ Lead people management to create talent development plan and coach in a regular basis

Manage entire OCT Marketing project to deliver outcomes and achieve group goal- Lead marketing strategy development and drive execution based on customer segmentation and targeting
○ Collect and manage market intelligence, which includes conducting market research, making market analysis, collecting voice of customers, competitive analysis, and so on
○ Develop value messaging for competitive differentiation and messaging cadence based on customer journey, and create promotional tools to incorporate messaging strategy
○ Develop communication strategy throughout various communication channels to maximize messaging impacts
Establish and manage pricing strategy
○ Manage capital strategy to optimize capital installation and utilization
○ Set and track Key Performance Indicator(s) for appropriate process management
○ Manage product portfolio strategy by partnering with Regulatory Affairs, Medial Affairs, and Key Customers.
○ Lead and maximize new product launch by collaborating with key stakeholders domestically as well as globally
○ Establish strong customer relationship internally and externally, especially with key opinion leaders (KOLs) Develop training materials and execute product training – for both customers and sales etc. Be accountable for team’s commitments and achievements to senior leadership as well as key stakeholders globally and locally.
○ Manage collaboration with key stakeholders with domestically and globally Lead and develop strong talent development through development plan, daily coaching and feedback and optimized job assignment (OJT).
○ Complies with local and US FDA regulations, other regulatory requirements, and Company policies to maintain business integrity.
応募資格 ○ Self-Driven, problem-solving, results oriented Team oriented and collaborative Strategic mindset Clear communication competency, including English communication Project management skillset
○ Vascular Clinical knowledge Product Marketing knowledge Digital Marketing knowledge Market analysis knowledge
○ Marketing manager experience Experience in marketing and/or product launch in healthcare Experience in cross-divisional project management (Optional) Experience in Management consultant firm (Optional)

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